Bigcommerce, the leading ecommerce platform for fast-growing brands, has announced the availability of new beautiful and fully-responsive themes designed to help merchants fully express the power of their brands and grow their businesses. Using modern merchandising capabilities and a clean, intuitive interface, retailers will be able to select ecommerce themes optimized for various catalog sizes, merchandise categories and promotions to create a seamless shopping experience for their customers across any device.
Created in collaboration with Pixel Union, a leading ecommerce design agency whose themes have been used by millions of individuals, emerging brands and Fortune 500 companies around the world, the new themes will continue to evolve to include advanced features typically only available with fully-customized storefronts. Merchants that purchase new themes from the Bigcommerce Marketplace will benefit from continuous updates, enhanced functionality and support provided by Pixel Union.
Built with modern merchandising and product display features as the foundation, the new themes are optimized for a variety of product catalog sizes, industries and promotions. By selecting one of the new themes, retailers have access to a number of features, including:
- Optimized designs for mobile shoppers - Built for businesses ready to sell more across all devices, the new themes incorporate the latest advances in design to ensure the storefront is optimized for shoppers no matter what device they use to browse or purchase.
- Seamless and Simple Customizations - Retailers will be able to customize the look and feel of their storefront in real time, including font and color palettes, branding, featured and top-selling collections, social media icons and more.
- Built-in Faceted Search Functionality - Built-in faceted search improves customer experience by allowing customers to filter, discover and purchase products easily, thereby boosting conversion by up to 10%.
- Optimized One-page Checkout - By featuring all fields on a single, responsive web page, customers are more likely to complete a purchase; retailers have seen up to a 12% increase in conversion through the new checkout experience.
Seven styles of Bigcommerce free themes are available. The Bigcommerce paid themes range in price from $145 to $235.